Formula Electric Racing Hong Kong Limited confirms return of HKT and FWD as major sponsors of the HKT Hong Kong E-Prix for third consecutive season

Formula E World to lead a new wave of interactive edutainment at the much-enhanced Allianz E-Village

[Hong Kong, January 29, 2019]: The 2019 HKT Hong Kong E-Prix will welcome back two of its biggest supporters with the confirmation of HKT and FWD as its Title and Platinum Sponsor respectively for the third year in a row.
Taking place on Sunday March 10 on the 1.86km Central Harbourfront street circuit with the iconic Hong Kong skyline as backdrop, the third edition of the HKT Hong Kong E-Prix is round five of the 2018/19 ABB FIA Formula E Championship.
As a premier platform in Asia on the future of sustainable mobility, race organisers Formula Electric Racing Hong Kong Ltd will once again join forces with the city’s leading telecommunications provider to showcase the industry’s latest in innovation and technological advances and educate the public on embracing the future through sustainable means.
Ms. Susanna Hui, Group Managing Director of HKT, said:
“HKT has been a partner of the Hong Kong E-Prix since its inaugural event in 2016 and we are proud to return once again as title sponsor. The iconic event shares our vision, which is to enrich and empower lives through continuous pursuit of innovation and technological advances through sustainable means. We look forward to enhancing the HKT Hong Kong E-Prix fan experience in the build-up and at the event itself over the next few weeks.”
Likewise, pan-Asian insurer FWD has been a partner since Hong Kong joined the FIA Formula E family for the first time in October 2016. Known for its technology-driven solutions that make it easier for consumers to understand insurance products, the Hong Kong E-Prix is an ideal platform for FWD to excite and engage with its customers, and provide them with a unique opportunity to pursue their passion and celebrate living.
Tim Oliver, FWD Group Chief Customer & Marketing Officer commented:
“We’re thrilled to continue our support of the HKT Hong Kong E-Prix as Platinum Sponsor for a third successive year. FWD is focused on creating fresh customer experiences through innovative and technology-driven solutions, and the Hong Kong E-Prix is renowned for offering an ultimate fan experience for those who are passionate about electric cars and motorsports. We look forward to partnering with the event organisers to bring a new level of excitement and racing experience to Hong Kong this March.”
With much of the Lung Wo Road Grandstand removed to make way for a bigger and better Allianz E-Village, visitors can look forward to a number of new initiatives that will further enhance the Formula E fan experience on race day. Formula E World will make its debut at the HKT Hong Kong E-Prix, offering a chance to connect with the future of sport – Formula E – through four unique and very different zones for in-depth exploration. The Driver Zone, Strategist Zone, Fan Zone, and E-Gen Zone will have all visitors enter full of curiosity and leave as a dedicated Formula E fan.
The highly popular Gaming Arena, which houses Formula E simulators for fans to drive around the virtual Central Harbourfront track, will see an increase to 20 simulators from eight last season.
iPads will be introduced at the Gaming Arena with the installation of an exciting, world’s first interactive racing, gaming, and viewing experience. ‘Virtually Live – Ghost Racing’ allows users to race against real drivers in real races – live. Participants will be able to test their skills against some of the best Formula E drivers in the world.
Since November, the ‘Race Around Hong Kong’ initiative has been making its way around the city for the general public to try the virtual Central Harbourfront street circuit through the simulators. Title sponsor HKT will host the finale in February in Experiential Zone at its “io.t by HKT” concept store at ELEMENTS shopping mall in Tsim Sha Tsui where participants who recorded the fastest lap times across the whole series will win 2019 HKT Hong Kong E-Prix BOSS | EMOTION CLUB tickets respectively.
Look out for the Formula E Adventure Tram, which will make its way between Causeway Bay and Sheung Wan on March 8 and 9, offering the funnest ride across Hong Kong Island for those cool enough to try. For eight hours each day, selected fans can create their unique ‘Sounds of the Electric Vehicle’ onboard through an immersive experience that reinterprets the Gen2 car engine sounds into personalised beats. Some of the Formula E drivers will also make an appearance at the Formula E Adventure Tram at certain times, making this fan activation one of the most sought after Instagrammable experiences of the campaign.
Bob Li, CEO, ENOVA Holdings Limited, commented:
“As the Greater China exclusive regional partner of the ABB FIA Formula E Championship, ENOVA Holdings is delighted with the return of HKT and FWD as Title and Platinum Sponsors of the HKT Hong Kong E-Prix. With both of these iconic brands known for pushing the envelope on technology and digital driven innovation through sustainable means, and Formula E being a thought leader in sustainable urban mobility development, the HKT Hong Kong E-Prix provides the perfect platform for us to collaborate and create positive impact for the people of Hong Kong as they prepare for the future.”
With less than six weeks to go, limited Grandstand tickets remain, which are priced at HK$2,880 for both Observation Wheel and Tamar Park grandstands. These include all day venue access, and complementary pass to the Allianz E-Village. Concession tickets are available for children aged 5-12 years and senior citizens aged 65-and-over. Allianz E-Village tickets, without access to the race track, are available at HK$50.

Mr. Bruce Lam, Chief Marketing Officer of CSL Mobile Limited and CEO of The Club (R), Mr. Paul Tse, Chief Marketing Officer, FWD Hong Kong and Macau (L), and Mr. Bob Li, CEO of ENOVA Holdings Ltd, were the special guests at the 2019 HKT Hong Kong E-Prix Sponsor Announcement Media Event earlier today. HKT and FWD are supporting the race for the third consecutive season as Title and Platinum Sponsors respectively.

Newly formed boy band MIRROR joined special guests Mr. Ringo Lee, President of the Hong Kong Automobile Association (3rd from left), Mr. Paul Tse, Chief Marketing Officer, FWD Hong Kong and Macau (4th from left), Mr. Bob Li, CEO of ENOVA Holdings Ltd (4th from right), and Mr. Bruce Lam, Chief Marketing Officer of CSL Mobile Limited and CEO of The Club (3rd from right) at the 2019 HKT Hong Kong E-Prix Sponsor Announcement media event earlier today to welcome the return HKT and FWD as Title and Platinum Sponsor respectively for the third consecutive season.

Newly formed boy band MIRROR performed live in front of special guests and fans at the 2019 HKT Hong Kong E-Prix Sponsor Announcement media event earlier today, which welcomed back HKT and FWD as Title and Platinum Sponsor respectively for the third consecutive season.

香港電訊及富衛保險三度回歸 成為「香港電訊香港電動方程式大賽」主要贊助商

規模更大的Allianz E-Village 將增設具教育和娛樂於一身的互動電動方程式體驗區

[2019 年1 月29 日,香港]: 「2019 香港電訊香港電動方程式大賽」將再次迎來兩名最大的贊助商支持,冠名贊助商香港電訊和鉑金贊助商富衛保險已確定連續第三年贊助香港站的賽事。

香港電訊香港電動方程式大賽是今季「國際汽聯電動方程式賽車錦標賽」13 個分站中的第5 站。賽事將於3 月10 日 (星期日) 在中環海濱區盛大舉行,全長1.86 公里的賽道亦繼續以香港維港景色作背景。作為亞洲區內推動未來可持續運輸發展的主要平台,賽事主辦機構Formula Electric Racing Hong Kong Ltd 再次與香港領先的電訊商合作,將業內最新的創新及先進科技展示,並教育公眾了解和接受一個可持續發展的未來。
香港電訊集團董事總經理許漢卿女士表示:「自2016 年首屆香港電動方程式大賽舉辦以來,香港電訊一直是其合作夥伴,我們亦很榮幸能再次成為冠名贊助商。這項享負盛名的賽事彰顯了香港電訊的核心價值,以可持續的方式不斷追求創新及技術進步,豐富及提升我們的生活。我們期待在未來數週,透過體驗區及賽事本身能提升香港電訊香港電動方程式大賽愛好者的體驗。」

富衛保險亦是自2016 年10 月首屆香港站賽事起已成為「國際汽聯電動方程式賽車錦標賽」的香港站賽事合作夥伴。富衛保險為泛亞區主要保險公司,利用數碼科技,為客戶提供簡單易明的保險方案,提升客戶體驗;而香港電動方程式大賽能為富衛提供一個理想平台,透過緊張刺激的活動,讓客戶全情投入,享受獨特的賽車體驗。富衛集團首席客戶及市務總監區偉倫表示:「我們很高興連續第三年成為香港電訊香港電動方程式大賽的鉑金贊助商。富衛保險利用數碼科技,專注為客戶創造嶄新體驗,而這項賽事為對電動車及賽車運動感興趣的大眾提供非凡體驗。我們期待與各主辦機構合作,在今年三月於香港帶來嶄新層次的刺激賽車體驗。」

當龍和道主看台的空間將讓路以容納規模更大的Allianz E-Village,入場觀眾可期待一系列新增設的活動,確保在賽事當日能夠有更深刻的電動方程式體驗。「電動方程式體驗區」將在香港電訊香港電動方程式大賽上首次亮相,透過四個獨一無二的體驗區,觀眾可深入探索和了解電動方程式作為體育界未來的一切。只要進入車手專區 (Driver Zone)、戰略專區 (Strategist Zone)、車迷專區(Fan Zone) 和 E-Gen 專區後,所有入場觀眾將由不了解而好奇,變為有更深認識而對電動方程式著迷。

備受歡迎的電競館將為入場觀眾提供電動方程式的模擬駕駛器,讓他們在虛擬的中環海濱賽道一展身手。模擬駕駛器的數量亦由上季的八部增加至20 部。在電競館中亦會擺放多部iPad,當中已安裝全球首個具互動賽車、遊戲和觀賞體驗於一身,名為「Virtually Live – Ghost Racing」的遊戲程式。此程式讓玩家實時地在真實的比賽中與真正的的車手進行比賽。玩家可與全球一眾電動方程式的頂尖車手較量,磨練他們的技巧。

自11 月起,「Race Around Hong Kong」的活動已在全港不同地點供市民坐上模擬駕駛器,一試虛擬中環海濱的街道賽道。冠名贊助商香港電訊亦於2 月開始,在九龍尖沙咀圓方的「io.t by HKT」概念店設立「電動方程式體驗區」,在多個賽站中以最快圈速完成賽事的參加者將贏得2019 香港電訊香港電動方程式大賽 BOSS | EMOTION Club 門票。市民也可在3 月8 日和9 日留意在銅鑼灣和上環之間穿梭的電動方程式大賽專用電車,它將每天行走八小時,為特選的車迷提供一個有趣和獨特的旅程。被選中的車迷可在電車上創造一段屬於他們的「電動車聲帶」,將Gen2 第二代戰車的引擎聲音重新編輯為個人化的節拍。在特定的時間,部分電動方程式大賽的車手也會登上專用電車與市民見面,令這個車迷活動成為最受歡迎的打卡

伊諾華控股有限公司行政總裁李渤先生說:「作為ABB 國際汽聯電動方程式賽車錦標賽的大中華區獨家合作夥伴,伊諾華控股很高興香港電訊三度成為香港電訊香港電動方程式大賽的冠名贊助商。香港電訊和電動方程式大賽均全力支持以創新科技來推動可持續發展。自2016 年攜手合作以來,我們以香港電動方程式大賽這個平台,令香港市民更加了解和接受建設一個可持續發展的未來而需要的改變。我們很高興繼續與香港電訊合作,透過顛覆性的創新,為香港社會和環境帶來正面的影響。」

距離賽事舉辦日期只有六個星期,現只剩下少量主看台的門票,摩天輪主看台和添馬公園主看台票價為港幣$2,880。門票可全日進出看台和已包含Allianz EVillage的入場門票。5 – 12 歲的小童及65 歲或以上長者均可享門票優惠。Allianz E-Village 門票 (不包括進入任何看台和看到賽道) 只需港幣 $50。

圖1 – 富衛人壽保險(百慕達)有限公司香港及澳門首席市務總監謝振國先生(左)、伊諾華控股有限公司行政總裁李渤先生 (中)及CSL Mobile 市場營銷總裁暨The Club 行政總裁林國誠先生 (右),今日宣佈香港電訊及富衛保險三度回歸,成為「香港電訊香港電動方程式大賽」主要贊助商。
圖2 – 新晉男子組合MIRROR 與一眾嘉賓香港汽車會會長林耀培博士 (後左3)、富衛人壽保險(百慕達)有限公司香港及澳門首席市務總監謝振國先生(後左4)、伊諾華控股有限公司行政總裁李渤先生 (後右4)及CSL Mobile 市場營銷總裁暨The Club 行政總裁林國誠先生 (後右3) 一同出席「香港電訊香港電動方程式大賽」活動,宣佈香港電訊及富衛保險三度回歸,成為賽事主要贊助商。
新晉男子組合MIRROR 今日出席「香港電訊香港電動方程式大賽」活動,
在一眾嘉賓及歌迷前獻唱並參加「Race Around Hong Kong」模擬賽車駕駛遊戲,

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